Lou Flores Creative Director Art Director Writer

Avnet: Reach Further / B2B Content, Social

Avnet, a global leader in the technology supply chain, needed to change their image from a strictly pick-pack-and-ship business to a problem-solving service provider that brings new technologies to market. They needed a more human face that showed the world they were more than a fulfillment company. Because in reality, without Avnet’s guidance, a majority of the world’s technological innovations would never make it to the consumer. This had to be hard working stuff.